Briefing the Producer: Images

As context, every single image the producer uploads requires the following mandatory criteria: So as a concise list, these 3 pieces of information are needed for the producer to upload any image: What the image is of If natural attraction or place = name of it + location If of product = what is it of + business name Photographer Credit Where the image came from If ATDW = ATDW - listing name If DNSW Image Library = ID If other Gov Library = their acronym + their ID If direct = business name Unfortunately it does take a bit more time to get this information, but without it, it's really hard to be able to move forward with a brief and fill in information as a producer. When that information is missed the producer has to then go and try and find all this information, which takes quite a lot of time.

Checking image rights in ATDW

It's important to always log into ATDW to obtain the information for image credits and image copyright separately, rather than saving an image from the product list page on one of our sites Sydney.com or Visitnsw.com Reason being, is that when an image is sent to the producer like so: This is the amount of information the producer has not been given: So then the producer needs to go find all of this - but the folder name isn't the ATDW name, which means the producer also needs to try track that down: ATDW - Lolita's Mexican Cantina - Lamb Tacos - Credit Kristy Mason Photography Copyright PLB Group

Saving an image from ATDW

Instructions for downloading an image from ATDW at full res size. Below is a screenshot of the steps and each number matches the point below: In the ATDW listing, go into “Photo’s”, which sits in the vertical orange bar on the left hand side Click on one of the images you want so it appears in a larger size within your screen at the top and right click With your mouse over the image, right click, and click on “inspect” A bar will appear on the right hand side of the screen or it'll be in a section at the bottom. At the top of this grey pop-out bar, you’ll see “sources”. It should be the third option along. If you click that, there’s a drop down of heaps of options. Click on the one that has an icon of a cloud and then says: “ assets.atdw-online.com.au ” – this is just you accessing the code of the database, and then you’ve now navigated to where the files are saved. Click on the “images” folder – all the images will appear in a long list. If you click through each one, you’ll see what image it is. Find the one you’re after and right click and open in a new window. In the url at the top of your image opened, just backspace out the characters that appear after the “.jpeg” or “.jpg” – the characters are just making your image display smaller than it really is. By backspacing that out you can see the quality of the image at its full size and then save it to your own files. NOTE: please save the file name as: ATDW - name of the listing - credit photographer or owning org. E.g. ATDW - Sydney Opera House - Credit Opera Australia | ATDW - Wild Flower Tour - Credit Eugene P Photography If you're saving multiple images, just include what the image is of after the name of the listing e.g. ATDW - Wild Flower Tour - aerial of flower field - Credit Eugene P Photography You don’t have to start from scratch for this process per image, you can just go back to that list of images in the sources bar Note: if you get sick of having to scroll through that super long list of images to choose from, refresh the webpage, and it’ll start that list from just the ones on the page you’re on

Preferred method for briefing any image

FROM ATDW: If there are images available from an ATDW listing, the fastest method is to include the URL to the live listing, and have a selection of images. E.g. Choice of 1,3,4,6 or 10 from: https://www.visitnsw.com/destinations/north-coast/the-tweed-area/kingscliff/food-and-drink/lolitas-mexican-cantina FROM OPERATOR: If there are images available from the Operator, can the folder name be saved as the correct business name, including the image credit. Can there be some reference of detail as to what the images are of, so the producer can fill out ALT text and the rest of the fields when uploading an image? FROM IMAGE LIBRARY: Please keep the ID as the file name, and include in the folder where the images are saved the downloadable PDF of the image details, so when the producer uploads the image they have the relevant information to do so (location/details). FROM EXTERNAL GOV LIBRARY: Please include the image ID numbers with the relevant Gov Abbreviation - e.g. OEH 156822, but also include the downloadable PDF of the image details in the folder, so the producer can include which library it's been sourced from, and the relevant information about it (location/details). Just as a friendly reminder this is the required information for the producer each time: What the image is of If natural attraction or location = name of it + location If of product = what is it of + business name Photographer Credit Where the image came from If ATDW = ATDW - listing name If DNSW Image Library = ID If other Gov Library = their acronym + their ID If direct = business name WHAT TO AVOID: Avoid briefing images like this: When this is all the information that's readily available:

Briefing the Producer: Copy

Please make sure the copy is without any comments through it, and has been proof read before submitting. If copy is provided that isn't clean, the producer has to manually remove from the source code the comments individually, which takes 4x longer. What to avoid:

Sydney, Australia - Official Travel & Accommodation Website

向製片人介紹狀況

向製作人介紹：圖片

作為背景，製作人上傳的每張圖片都需要滿足以下強制性標準：

因此，簡而言之，製作人上傳任何圖像都需要以下 3 個資訊：

圖像是什麼
若自然景點或地點 = 其名稱 + 位置
如果產品=它是什麼+公司名稱
攝影師致謝
圖片來源
如果 ATDW = ATDW - 清單名稱
如果 DNSW 圖像庫 = ID
如果其他政府圖書館 = 其縮寫 + 其 ID
如果直接=公司名稱

遺憾的是，獲取這些資訊確實需要更多時間，但如果沒有這些信息，製片人就很難推進劇情簡介並補充資訊。如果缺少這些信息，製片人就必須重新嘗試查找所有信息，這會花費相當多的時間。

在 ATDW 中檢查圖像版權

務必登入 ATDW 單獨獲取圖片來源和圖片版權信息，而不是從我們網站悉尼或 Visitnsw.com 上的產品列表頁面保存圖片。

原因是，當圖像像這樣發送給製作人時：

這是生產者尚未得到的資訊量：

因此，製作人需要去找到所有這些 - 但資料夾名稱不是 ATDW 名稱，這意味著製作人也需要嘗試追蹤它：

從 ATDW 儲存影像

如何從 ATDW 下載完整解析度尺寸的圖片。以下是步驟截圖，每個數字對應以下要點：

在 ATDW 清單中，進入“照片”，它位於左側的垂直奧蘭芝（Orange）欄中
按一下您想要的圖像之一，使其在螢幕頂部以較大尺寸顯示，然後右鍵單擊
將滑鼠懸停在圖像上，右鍵單擊，然後單擊“檢查”
螢幕右側或底部會顯示一個欄位。在這個灰色彈出欄的頂部，你會看到「來源」。它應該是第三個選項。點擊它，會彈出一個包含大量選項的下拉式選單。
點擊帶有雲端圖示然後顯示“ assets.atdw-online.com.au ”的那個 - 這只是您訪問資料庫的程式碼，然後您現在導航到保存檔案的位置。
點擊「圖片」資料夾－所有圖片會顯示在一長串清單中。點擊每張圖片，就能看到具體圖片。
找到您想要的那個，然後右鍵單擊並在新視窗中打開。
在開啟的圖片頂部的網址中，只需使用退格鍵刪除“.jpeg”或“.jpg”後面的字元即可——這些字元會使圖片顯示尺寸比實際尺寸小。透過刪除這些字符，您可以查看圖片的全尺寸質量，然後將其儲存到您自己的檔案中。注意：請將檔案名稱儲存為：ATDW - 房源名稱 - 版權攝影師或所有者機構。
例如 ATDW -悉尼歌劇院- 圖片來源：澳洲歌劇院 | ATDW - 野花之旅 - 圖片來源：Eugene P Photography
如果您要儲存多張圖片，只需在清單名稱後面新增圖片即可，例如ATDW - 野花之旅 - 花田空拍 - 圖片來源：Eugene P 攝影
您不必從頭開始處理每張圖片，只需返回來源列中的圖片清單即可